Recently, Rick Smith, CEO of Securus Technologies, offered a simple challenge to its competitor, GTL, which has been making inaccurate statements regarding the status of patents and other things over the course of the last year. The challenge was an offer to take the companies’ respective versions of video visitation and investigations technology and put them head to head, in a test to be judged by an independent third party. GTL declined the challenge. Their refusal to take part constitutes a tacit admission that their technology is inferior and that the claims they have made over the course of the last year are completely without merit.
It’s lonely at the top
Securus has been warding off pot shots from competitors and detractors over the course of the last 10 years. This, in no small part, has to do with their rise to a position of unquestioned dominance in the prison services and inmate communications industries. After introduction of their video visitation solution, the technology quickly became wildly popular with inmates and spread throughout prisons across the country like wildfire. This success has both fomented bitterness in those competitors left behind as well as painted a target on Securus’ back as the bogeyman du jour for those individuals and organizations who are opposed to any sort of non-governmental actor being involved in the administration of U.S. prisons for any reason.
But Securus has continued to demonstrate, through broad customer satisfaction and leadership in new technological rollouts, that the detractors have little to say worth heeding. Securus’ video visitation alone has added greatly to the lives of tens of thousands of inmates across the country, allowing for unprecedented levels of communication with friends and family and making a tough life situation a little more bearable. Securus, at the end of the day, believes in leading by example.